Showcasing Unique Illustrations Via A Website

The Brief

Kyansimire Oroni — known professionally as Zordfiles — is a Nairobi-based illustrator, filmmaker, and photographer with a decade of experience as a working artist. Marking this milestone in his career, he sought to establish a dedicated online presence to showcase his body of work and retail his growing catalogue of merchandise, including postcards, framed illustrations, and books.

The Challenge

Despite a well-established creative practice, Zordfiles lacked a centralised platform to present his portfolio and support direct-to-consumer sales. Without a website, his reach was limited to in-person networks and social media, restricting both audience growth and revenue opportunities from his merchandise line.

The Approach

Visualsnare was engaged to design and develop a website that would serve as both a portfolio and an e-commerce storefront. The goal was to elevate the Zordfiles brand, broaden his audience, and sell his artwork and merchandise